Read our reviews

Google
5.0/5
11 Jul 2024
Google Inchcape Reading BMW
I recently had my car serviced and repaired at BMW Inchcape Reading, and it was a brilliant experience. The staff were super professional and efficient, sorting out all my issues quickly. The service was really quick, and my car came back in great condition. I highly recommend BMW Inchcape Reading for their good service. Five stars!
Google
5.0/5
10 Jul 2024
Google Inchcape Reading BMW
Millie excellent works
Google
5.0/5
6 Jul 2024
Google Inchcape Reading BMW
I had a knock on my front suspension, 2 other garages had failed to find and cure the issue. BMW Reading found the problem and sorted it quickly and efficiently. Kevin was a pleasure to deal with from start to finish and couldnā€™t do more to help. The car was picked up and dropped back to me at home as I was unable to drop it in myself. It was also returned clean inside and out. Stellar service!
Google
5.0/5
6 Jul 2024
Google Inchcape Reading BMW
In Process of buying a BMW 8 Series Coupe from Inchcape, I've been dealing with Hamza Khan Salesman. And Abbas Business manager. The whole experience from start to finish has been absolutely fantastic, great service, very professional and knowledgeable about the BMW product. The communication has been exceptional with every email answered quickly and as I was buying the car from Edinburgh I hadn't got a chance to see it in Reading. The video presentation from Hamza was really well done and put my mind at rest knowing that the car looked stunning and had all the Spec I was after. I would rate Inchcape 6 star rating not 5 star .looking for to picking up my beautiful car in 2 days . Thanks Inchcape and Hamza and Abbas for all your help and support. Best wishes Nevil
Google
5.0/5
3 Jul 2024
Google Inchcape Reading BMW
Best service I ever had all teams was so friendly quick response thank BMW
Google
5.0/5
26 Jun 2024
Google Inchcape Reading BMW
Wow, what a fantastic experience. Thanks especially to Joseph technician who specially came in to ensure the car was road prepared, Hazel for administrating the cherish plates and tax and Natalie who from the first minute of our original meeting to the last with a massive smile when handing over the car, a real professional and credit to the your business, brilliant and thank you šŸ˜Ž
Google
5.0/5
20 Jun 2024
Google Inchcape Reading BMW
An awesome customer experience from the Reading Team especially from Awais. What was very different this time was the Customer support also listened to all my inputs and was able to diagnose a vibration issue I have had on my X5 for some months now. Thanks Reading BMW
Google
5.0/5
15 Jun 2024
Google Inchcape Reading BMW
Great experience at BMW Reading when buying my IX, Adrienne Francois looked after me throughout the process, which was really important from the start as I was 200 miles away!!!! Car was exactly as Adrienne described and the few little issues there were, were sorted when I got to the dealership. Well done great serviceā€¦.
Google
5.0/5
14 Jun 2024
Google Inchcape Reading BMW
I'd like to share my experience of purchasing a BMW approved used car. In short, it exceeded my expectations. I inquired about the car on the website, and Hamza Khan, the sales representative, promptly reached out to explain the car's condition. He quickly shared a video of the car and invited us for a viewing. The most impressive aspect was the transparent and honest communication; we were kept well-informed about the timeline with no false promises. Additional offers, like extended warranties, were thoroughly explained without any pressure to buy them. No hard sell tactics. During the viewing, our concerns were addressed with honest advice. After we collected the car, we received follow-up call to ensure everything was satisfactory. My wife and I were thoroughly impressed with the service provided by Hamza and Inchcape BMW Reading, rating it above our expectations. This is a positive review, and I highly recommend Hamza and Inchcape BMW.
Google
4.0/5
13 Jun 2024
Google Inchcape Reading BMW
I did my 740d BMW Servicing at Inchcape Reading and Lewis Rodger has looked after everything smoothly and fantastic service he has provided and really appreciate him. Also Technician Adam has a great service attitude and Fantastic people and I always go back here with great confidence

New and used car sales, servicing and MOTs




Welcome to Inchcape BMW Reading located onĀ Drake Way, Reading in Berkshire.

Our team are expertly trained and on-hand to help with all your Sales and Aftersales requirements, so contact us today or use our online tools to book a BMW test-drive, book a BMW service or MOT, value your current BMWĀ or create a personalised quote with our competitive finance. You can also reserve a new or used car from just Ā£99, buy online and have it delivered to your doorstep.Ā Ā 

You can just sell your current BMWĀ to us, even if you don't buy another one. Simply grab an instant online valuation and arrange to drop it in to us at a time to suit you.

It's that simple In just 4 easy steps you can sell your BMW at a competitive price:
  • Online valuationĀ 
  • Contact detailsĀ 
  • Drop-off
  • Secure payment

Inchcape BMW Reading offer both servicing and MOTs with expert technicians using advanced diagnostic systems and equipment. Servicing your car with us includes many other benefits:
  • Genuine BMW Parts covered with a minimum 1 year warranty
  • A courtesy car, collection and delivery service, or lift, subject to availability
  • A while-you-wait MOT or service, with free Wi-Fi, and complimentary refreshments
  • Free comprehensive vehicle health check examining: tyres, brakes, lights and fluid levels
  • Personalised video of your vehicle inspection from your technician
  • 0% APR finance and spread the cost of repairs with our service plansĀ 
dealership - BMW


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Trusted By Customers For Over 175 Years

We're committed to giving our customers more


Whether you are looking for a brand new or approved used BMW, a service, repair, or MOT, we are committed to giving you more of everything; more choice, more value, and more peace of mind.Ā 

Browse hundreds of new and used BMW cars available in-store. Or browse online and benefit from total convenience with our home delivery orĀ click and collect service. Our Inchcape used carsĀ also come with a minimum of 12 months warranty (excluding bravoauto) and breakdown assistance (excluding bravoauto), at least a 9 month MOT and our multipoint check. Click 'Why Inchcape' below for full details.

Discover more reasons to choose Inchcape below.



Inchcape Reading BMW ā€“ sales and servicing with excellent service

Here at Inchcape BMW, we work hard to ensure every one of our Retail Centres reflects the same high standard of customer service - and our BMW Centre in Reading is certainly no exception. With a team of knowledgeable staff on hand to answer your every question - from advice on the latest BMW models to MOT queries - we are always on hand to help.Ā 

Over 100 approved used cars at Inchcape Reading BMW - all indoors!

Here at InchcapeĀ Reading BMW, youā€™ll get a warm welcome from the moment you step through our doors. Whether youā€™re booking a test drive, enquiring about servicing or finding out more about our latest deals, youā€™ll always receive our honest advice to help inform your choices at every step.

Our BMW Retail Centre in Reading offers:

  • The latest brand new BMW models in our showroom
  • An impressive choice of more than 100 approved used BMWs
  • Competitive financing options on both new and used vehicles
  • Bespoke corporate deals
  • Servicing and MOTs using genuine BMW parts at our workshop
  • A well-stocked parts department for quick, efficient repairs
  • Bespoke after-sales support

With more than 90 skilled staff on hand across retail and servicing, our Berkshire team will ensure youā€™re well looked after no matter what your requirements.Ā 

How to find Inchcape Reading BMW

Inchcape Reading BMW is ideally located for customers across Berkshire, including the nearby towns of Wallingford, Didcot, Bracknell, Newbury, Thatcham, Tadley, Hook, Wokingham, Crowthorne and Henley-on-Thames.

To find us, from the A33 take the turn into Kennet Island and then take the first right onto Drake Way.Ā  Head towards the end of the road, passing the Hilton Reading on your right. Our BMW Centre will be in front of you.

We look forward to welcoming you soon.